Media, social media and Public Relations professionals will conduct a series of brainstorming sessions on Responsible Communication at the two-day 8th Global Communication Conclave being organized by the PR Council of India (PRCI) in association with the Press Club Mumbai on February 14 and 15.
Media veterans like Rajdeep Sardesai, editor-in-chief of IBN 18 group, Press Club President Gurbir Singh, Kumar Ketkar, Dinkar Raikar, Rohit Chandavarkar and Dinkar Raikar, Group Editor of Lokmat group, Aparna. N of Doordarshan and several PR honchos will participate in the deliberations to be held at The Orchid Ecoitel.
A major highlight of the event is the focus on GenX in which winners of an inter-college debate contest on responsible Communication will participate. The Conclave will also see an intense debate on Responsible Communication – Social Media.
Anyone with an Internet connection and a mobile phone is a potential broadcaster. Technology which is supposed to facilitate seamless communication is liable to be misused for ulterior motives. Apart from print and television, social media has witnessed an explosive growth in terms of its wide audience and even participants. We have experienced the disastrous effects of irresponsible communication in social media.
“Communication is a potent, double-edged weapon. Depending on the usage, it can be constructive and even destructive. Of late, plenty of heat has been generated on the way people in various sections of the society – from corporate to media to politicians - have been communicating,” said Mr. M B Jayaram, founder and chief mentor of PRCI.
PRCI will also present its signature Chanakya Awards for achievers, the PR Hall of Fame honours and a host of Collateral Awards.
Media veterans like Rajdeep Sardesai, editor-in-chief of IBN 18 group, Press Club President Gurbir Singh, Kumar Ketkar, Dinkar Raikar, Rohit Chandavarkar and Dinkar Raikar, Group Editor of Lokmat group, Aparna. N of Doordarshan and several PR honchos will participate in the deliberations to be held at The Orchid Ecoitel.
A major highlight of the event is the focus on GenX in which winners of an inter-college debate contest on responsible Communication will participate. The Conclave will also see an intense debate on Responsible Communication – Social Media.
Anyone with an Internet connection and a mobile phone is a potential broadcaster. Technology which is supposed to facilitate seamless communication is liable to be misused for ulterior motives. Apart from print and television, social media has witnessed an explosive growth in terms of its wide audience and even participants. We have experienced the disastrous effects of irresponsible communication in social media.
“Communication is a potent, double-edged weapon. Depending on the usage, it can be constructive and even destructive. Of late, plenty of heat has been generated on the way people in various sections of the society – from corporate to media to politicians - have been communicating,” said Mr. M B Jayaram, founder and chief mentor of PRCI.
PRCI will also present its signature Chanakya Awards for achievers, the PR Hall of Fame honours and a host of Collateral Awards.
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